Why Fair Trade?

A Meaningful Way to Do Business

Fair Trade emerged 75 years ago as a powerful response to global inequality, poverty, and injustice—challenges we still face today. What makes Fair Trade so impactful is that it offers a practical, powerful way for each of us—whether as business owners or consumers—to take action.

While the world's challenges can feel overwhelming, every Fair Trade product you stock—whether it's handmade crafts, clothing,  jewelry, coffee, or chocolate—helps make a positive difference. By aligning your business with Fair Trade values, you’re amplifying a powerful message and making a meaningful contribution in the world.

Fair Trade isn't just about selling beautiful, handcrafted items—it's about adding heart and integrity to how business is done. When you choose Fair Trade, you’re supporting a growing global movement that prioritizes people and the planet. It’s a movement we’re passionate about at Lucuma Designs, where Fair Trade guides everything we do and keeps us inspired to continue learning and evolving.

By carrying Fair Trade products, you empower talented artisans and farmers who pour passion into every piece they create and food they grow. Their work uplifts entire communities, and each Fair Trade product becomes an ambassador of hope and joy, forging connections across continents and cultures.

women knitting our finger puppets

Fair Trade is more than a label—it’s compassion in action, a way to spread kindness, sustainability, and connection with every purchase. 

Ready to make a difference? Explore other amazing Fair Trade brands to expand your selection at FairTradeFederation.org.

And when you have a moment, do share your thoughts as to why fair trade matters to you!